ዘሀ ትሬዲንግ (ZEHA TRADING PLC )
Founders
Zeha Trading PLC was co-founded by Abraraw Chale and his wife, Emawaysh Muche, who together bring a wealth of expertise and entrepreneurial vision to the company.
Abraraw Chale serves as a senior lecturer at Mizan Tepi University in the Department of Governance and Development Studies, specializing in public and business management. His academic background and deep understanding of management principles guide Zeha Trading’s strategic direction, particularly in its agricultural and operational initiatives.
Emawaysh Muche, on the other hand, is an experienced entrepreneur who owns and operates EMCoM, a company that has been distributing telecom products for Ethio Telecom in the South West regions of Ethiopia for over five years. Her expertise in telecom distribution and regional market dynamics has positioned Zeha Trading to explore partnerships in Ethiopia’s growing digital services sector, complementing the company’s broader goals in agriculture and retail.
Together, their combined skills and leadership drive Zeha Trading’s mission to create sustainable economic impact in Ethiopia.
Vision.
Zeha Trading PLC is dedicated to “Harvesting Gori Gesha’s Promise, Powering Ethiopia’s Future,” combining agriculture, technology, and distribution to drive economic growth and sustainability.
Why Choose Zeha?
Our focus on high-quality, traceable agricultural products and strategic distribution partnerships ensures reliability and value for customers, partners, and investors.
Sustainability Commitment
We prioritize eco-friendly farming practices and community-focused initiatives to support Ethiopia’s agricultural and economic development.
Get involved
Explore partnership opportunities, invest in our premium coffee and crop production, or join our distribution network for telecom products. Visit our website for contact details and investment proposals.g force in Ethiopia’s agricultural and digital sectors, driving sustainable growth and economic empowerment through innovative and ethical business practices.
